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Live chat establishes immediate, two-way communication between a customer and a customer service representative. Without having to pick up the phone, customers can get real responses in real time, bringing immediate resolution to their transaction or technical issues.
Using software as a service allows easily deployment of the application with a low-cost monthly subscription that requires minimal IT support. It is a solution that allows retaining and attracting customers while expanding the ways that one business can interact with them. The common business requirements include the following issues:
- provide the same level of service online to customers that they receive offline
- significantly decreasing abandoned transactions
- offer live chat to customers with no additional capital expenditures or IT infrastructure requirements
- solution should be easily deployed without any additional download or installation
Benefits of such live chat solutions are:
Offer the same level of online service that is found offline – Customers are increasingly using the Internet to transact business. These customers demand the same level of service online as they do offline, and also reach company representatives when and how they chose.
Better manage customer interactions – Online customer service allows to retain and attract customers, reduce the cost of doing business, increase employee productivity, and increase revenue.
Expands resources without expanding costs – Providing an hosted solution without the requirement of an expensive IT infrastructure or in-house technical team, resulting in reduced internal support costs.
Affordable – Pay-as-you-go subscription pricing model requires no capital outlay for implementation.
Quick implementation – Speeds implementation of critical web-based customer service applications while reducing costly setup and configuration time.
Automatic updates and upgrades included – Eliminates need to invest in software updates and upgrades that are included in pricing and automatically distributed.
Scalable and flexible – Simplifies integration and maximizes scalability due to its open enterprise architecture.
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